Our sales pitch
You had to see it some time, right?
The problem
How many times have you done this? Get stuck on a homework problem, then click around endlessly on YouTube or Khan? Every time, you get back 100s of generic videos that they made for super math and science geeks because the explanations feels like they’re assuming you already know stuff.
You don’t need “general knowledge” on this problem. YOU ALREADY HAVE THAT IN YOUR TEXTBOOK!!! AARRGGHH! You need someone to help you on this SPECIFIC problem. But there’s nobody around to help you get unstuck.
Your other option is to pay through the nose for a tutor. IF you can find one exactly at the time you get stuck on homework or test prep.
You've got no time or patience for these hassles. You hate long-form video lectures. And you don’t want to schedule stuff in advance, because you need help NOW. And there’s no way you can pay 50 bucks to a tutor to get help on a couple of problems.
The solution
We have a plan. And it doesn’t include crossing your fingers, praying, or telling yourself that you need to "just work harder”. Here's how we think about it:
We think you should be able to get live help any time you get stuck.
We think learning in bite-sized chunks works a lot better than sitting through long videos.
We think you should have a dedicated personal coach always on your side to keep your academics on track.
And we don’t think you should have to pay an arm and leg for it.
This is the way it should be. So we built exactly that!
Our value proposition
We help you ace your math and science classes.
That's it. That's the pitch.
When you sign up to Kapeesh, you immediately unlock a suite of experiences crafted to help you reach your academic goals. Live tutoring that follows exactly what you’re learning in class, your personal academic coach who crafts custom study plans and keeps you on track, an army of tutors standing by to help whenever you get stuck on a problem, frequent online office hours where you can pop in to get clear on stuff you didn’t get in class, a private community of experts to answer any questions, and a ton of other learning tools.
Oh, and direct access to our founding team. We’ll give you our emails and we’ll jump on video calls with you if you run into problems with the service. We believe that every successful business is built on the success of its customers, and there is nothing a founder has to do that’s more important than spending time helping a customer be successful. And if we don’t, we ask that you hold us accountable.
Our why
We built Kapeesh because we believe that education, especially for math and science, is broken. It needs radical re-thinking. But we collectively can’t fix any of it unless we take a stand on some core values we believe in. And reject some long-held, but flawed, premises.
Here are 10 ideals and guiding principles that matter deeply to us and guide everything we do.
There are no special snowflakes
There’s no such thing as a natural-born math and science savant. Anyone, and we mean ANYONE, can learn this stuff. You know those "A" students you’re so jealous of? They're not any smarter than you. They just have a better process of breaking down problems into repeatable steps. We’ve developed frameworks and “recipes” to help you connect the dots quickly. So whether you’re a STEM ninja who eats advanced Calculus for breakfast or a normal human being who has nightmares the night before the big test, you're at the right place.
You are a special snowflake
How fast YOU learn a topic is unique. And it varies all the time. But your teachers won’t (can’t) slow down or speed up for you. They HAVE to jam through a set number of topics every week. So if stuff rushes by you in school and you’re scrambling to catch up, just reach out to your Kapeesh coach. We’ll spend however long it takes for you to master it.
1-on-1 help is key
It’s been scientifically proven that 1-on-1 tutoring leads to massive improvement in scores. In fact, getting 1-on-1 help matters more than your aptitude, income level, or zip code when it comes to student success. That’s why we built the only affordable service out there that instantly connects you with a live tutor who walks you step-by-step to the solution any time you get stuck.
We could all use a nudge
(or in some cases, a hard push)
Some people work well without someone standing over them. Most of us, though, need a kick in the pants to get our homework and test prep done. Habitual procrastinators like us need someone to make sure we follow through. Your dedicated Kapeesh Coach holds you accountable and makes sure you get stuff done. It’s a major shift in how you manage your school stress, and it’s very effective. You’ll never go back to your old ways, we promise.
You can’t schedule inspiration
You don’t just get stuck at 4pm on your Wednesday tutor session. You might need a nudge when you’re engrossed in homework at 11pm or when you crack open the book on Saturday morning. You should be able to click a button and get a tutor ANY time you need one. Now you can.
Personalized help should't cost an arm and a leg
Private tutoring has long been the domain of the 1%-ers. It’s time to change that. Your zipcode should not determine your opportunities. The thing is, most of us want 1-on-1 help for our kids, but we’re totally priced out. With our on-demand, personalized, chat-based service, we’ve flipped that entire model on its head. Our single mission in life is to make tutoring as cheap as a Netflix subscription. We're not there yet, but soon...
Comprehension > memorization
You cram, you forget. You understand, you remember. Once you do, you can’t un-understand it. We take you “under the hood” of complex topics to turn on lightbulbs. And then we help you practice solving problems so you develop the right muscle memory for it. It’s like getting a superpower that lets you magically know exactly how to solve tough problems the second you look at them.
Micro-learning works
We believe that introducing concepts in bite-sized chunks (and then rolling up your sleeves and wrestling with related problems) is a far better way to learn complex stuff than passively sitting through long videos and lectures. In fact, we built our whole service around this concept of micro-learning. More than 2,000 of our students swear by it, and it’ll work for you.
Your time is precious
Every time you hit the web to get unstuck on math and science problems, you end up wasting a ton of time on Google, YouTube, Khan, Slader, Brainly, and 100s of other sites. Do you usually find helpful answers? Didn’t think so. Wouldn’t it be awesome if you could wave a magic wand and get a human expert to give you some quick hints on the problems so you could finish your homework and move on with life? No fluff. No random guessing. That’s precisely what you get when you sign up for Kapeesh (note: wand sold separately).
Format matters
If online education companies really understood students, they would never do long-form lecture-driven courses. Look - you live on chat all day long. Messaging is how you interact with the world. Doesn’t it make sense that you learn that way too? Unlike passively watching pre-recorded videos, chat works for learning complex topics because it’s interactive. It “slows down time” and engages your brain in very different ways. Our students usually see somewhere between 20% and 40% improvement in grades after a couple of months.
